An Easy Way to Actually Get Traffic from YouTube – In 4 Points

-> this article contains 4 very short points

I’m guilty of this.

I made a YouTube video that had a great subject matter.

It was loaded with excellent content, great advice, plus it was entertaining and enjoyable to watch. At the end of the video I had a message mentioning to visit the website for more great tips and advice.

I put it on YouTube thinking that in no time flat, I’d be getting massive amounts of traffic: even though the video has received over 150,000 views to date, I was very wrong, and here’s why.

1) The Facts

I told people to go to the website to get more tips and tricks on that subject matter. Though when you think about it, why would they?

Fact 1: The viewer is familiar and comfortable with YouTube.
Fact 2: The viewer can surf YouTube and find everything they want.
Fact 3: The viewer knows nothing about the website you are telling them to visit.

2) the Big Question

If you boil down those above facts, you end up with one very important question. And the answer to this question should be the focal-point of your marketing of that video. Here it is:

Why would a viewer leave a website that they are 100% comfortable with, and know is loaded with other videos giving advice on the same subject matter as your video, to go to your website?

That question might be difficult to answer at first. And if you can’t find a good answer, then realistically, you will have a very hard time convincing viewers to click on over to your website.

But, there is an easy way to solve this dilemma.

3) How to Find The Answer

One way to get viewers over to your website, is to offer them something they cannot get at YouTube.

For example, if your video is on cooking that perfect roast beef; in the video and description, tell them to go to your website to download/print the recipe (It’s very important that you provide them with a clickable link to do so).

>>> Check this video out as an example: How to BBQ Seafood

For example, if your video is on a quick way to lose weight; in the video and description, tell them to go to your website to download a PDF that they can use as guide to help them lose weight (Or, provide a direct link to the PDF in the video description). It’s important though to make sure you have links in that PDF back to your website.

For example, if your video is on 5 methods on getting more web-traffic; at the end of the 5 tips and in the description, tell them you have 5 additional traffic-getting tips for free on your website.

4) Summary

Make sure that after watching your video, the answer to the big question is obvious to you and your viewers.

Make sure they have a reason to leave their comfortable YouTube and click on over to your unknown website: the trick is to provide that little bit extra content that they cannot find on YouTube.

And to make it easy for them to do so by providing a clickable link.

Good luck out there,
~ Corrado

PS: You should never make a video on the top 10 hottest celebrities for example, show only 5 of them, and tell them the rest are on your website. This will just upset and frustrate your viewers. The key is to always over deliver.